How our ranking works
Which company appears at the top, and who receives a request, is decided by a fixed formula. We publish it here so you can check what we do.
The weights below are read live from the search engine. What you see here is literally the formula that orders the results — not a hand-typed summary that can drift out of date.
What we weigh
| Factor | Weight | What it means |
|---|---|---|
| Distance to the job, within the company's service area | 28% | How close the company is to the job, measured inside the service area the company set itself. Outside that area a company does not compete at all, however good it is. |
| Rating, adjusted for the number of reviews | 26% | The average review score, corrected for how many reviews there are. A single five-star review does not outweigh sixty reviews averaging 4.3. |
| How often and how quickly a company responds | 18% | How often and how quickly a company answers a request, measured from real messages — not from what a company says about itself. |
| How complete and verified the profile is | 16% | How complete the profile is and how much of it we verified: KVK registration, insurance, certifications, services, service area and photos. |
| Activity on the platform | 7% | Whether the company has been active recently. A profile that goes quiet for months slowly slips, because sending requests to someone who no longer answers helps nobody. |
| Rotation, so the same company does not get everything | 5% | A small rotation between companies with near-identical scores, so the same company does not take every request. |
These 6 weights are the table above, and they add up to 100%.
Why a handful of reviews does not put you on top
We count 8 notional reviews of 4.2 for every company. A company with two five-star reviews therefore does not outrank one with eighty reviews and a marginally lower average. As real reviews come in, the effect fades on its own.
What is paid for and what is not
A paid package gives a bounded uplift within the same band, and it is always labelled as such. Paying can never place a company above one with a materially better rating.
The lift is at most 4% of the total score and only works inside a band of 5%. Outside that band nothing happens: a paid plan can never carry a company past one with a materially better rating.
Promoted Paid placement
Who receives a request
Distributing a request uses the same factors, plus how well the company fits this particular job — the service asked for, its size and its frequency. That fit carries a weight of 15%.
How far we search
We search close by first and widen only when there are too few companies: 25 km, 50 km and 75 km in turn. That is why a thinly served region sometimes shows a company further away.
Response speed only counts from 5 measured requests onwards. Below that a company takes its sector average, so a new company is not judged on too little data.
Ordering it yourself
You are not bound to our order. On every results page you can sort by:
- Recommended — the formula above
- Distance — kilometres only
- Rating — the corrected score only
- Response speed — how quickly a company usually replies
What is not for sale
Reviews, certifications and verification status. You earn those or you do not have them.
Why this page exists
The Digital Services Act (Article 26) and the Platform-to-Business Regulation require us to publish the main ranking parameters and to label paid placement clearly. We do that here, with the figures actually in use right now.
Changes
If we change the formula, we change this page the same day and note what was altered.
Version 1.2